If it weren’t so dry and poorly punctuated, I would honestly believe that John T. Jones’s Writing 101: Research that Novel was a Story Hacks-like joke. As it is, you can learn more about how not to write from it than all the Story Hacks combined. From a former professor and editor! With a PhD!

“Don’t call your Viking raider, Joe.

Try Eric the Mad or some such.”

I already know what you’re thinking: a book about Joe the Viking raider is immediately more interesting than one about Eric the Mad. But that’s his advice on research? To make up a thing that sounds like what you read once in The Far Side, “or some such?”

“If you met a man in Walgreen wearing a silver body-tight jumpsuit and having antenna sticking out of a gold helmet, you would think: That guy isn’t from here!

Clearly Dr. Jones and I shop at different Walgreens! Yuk yuk! Also, what the hell does that have to do with writing?

“Each character needs characteristics. You may never mention most of them but you must know them. These are the things that in combination make your character distinct from all other characters in the world. Take Superman for instance or Henry the Eighth.”

That’s such a beautiful non sequitur (and no, I’m not editing out his explanation; that’s the whole paragraph) that I’m tempted to revise my stance on whether this whole thing is pure deadpan humor. I’m also tempted to submit it to the Lyttle Lyttons.

“It’s a good idea to know your subject, your location (setting), and your characters before you start writing the novel. Well, don’t let that stop you. You can fill in the blanks later.”

What. What. That paragraph actually needs clarification to just to reach the level of “meaningless platitude.”

“Just don’t let some bold character take over your book.”

God forbid! You are right, John T. Jones, PhD. After all, when you were writing Revenge on the Mogollon Rim (which seems to be a western and not, in fact, a cent-per-word story from a 1952 issue of Astounding), I’m willing to bet you didn’t let bold characters get in the way. You kept yourself focused on what really matters: absolute verisimilitude with regard to the Mogollon Rim.

This has been Brendan Is Mean About Something on the Internet! I now return to my usual activity of whimpering and typing “how the fuck do I research anything” into Google.