Okay. As you probably know, I want to see a movie called Brick. Brick is ostensibly coming to the Baxter Avenue Theatres, but not on the release date (May 26) promised by Brick’s distributor, Focus Features. That’s because May 26 is part of Memorial Day weekend, when Baxter will be busy filling seats for movies that “anyone has heard of” and that “make money.”
The evidence suggests that Baxter now has a print of the film, but is holding off on showing it for the aforementioned financial reasons; it doesn’t help that Focus decided Brick wasn’t doing well enough to justify more publicity spending, and is now recycling prints by moving them from one theater to another instead of making new ones. If there’s no perceived market for Brick in Louisville, Louisville may not see Brick at all.
Every time I’ve called the management offices of the Baxter to confirm or deny a revised release date, they seem a little startled that I’ve even heard of it, much less that I know it’s scheduled to come here. One guy actually asked “how did you hear about that? A rumor? Where did you hear the rumor?” I would like to change that. I would like them to pick up the phone and go “are you calling about Brick too?”
So: if you live near Louisville and you have any interest at all in the movie, it would be neat if you called the management office at (502) 456-4404 and casually asked hey, Brick? Is that coming here? Oh, do you know when? Cool. No need to call if you don’t live around here, and no need to wheedle, threaten or cajole. Just ping a little data against the collective consciousness of whoever answers the phones over there.
Don’t all do it today, either; pick a time within the next week or so and put a little note in your datebook. People on the LJ feed can call dibs on days in the comments. Whatever. This whole operation is very casual, except if you don’t do it you don’t love me.
I really, really want to see Brick. I am going to print out some flyers and hang them down Bardstown Road. I am going to continue talking it up here until you’re all sick of it. I swear, I am going to make an event on Facebook.
I would like you to see it with me, and I’d like us both to have the chance.
